Deaffest is committed to supporting creativity, innovation, and accessibility within the filmmaking community. As part of Deaffest 2026 promotional campaign, we carried out a small creative exploration using AI-assisted tools to better understand how emerging technologies may work and benefit traditional trailer production.
This exploration reflects our interest in understanding how new tools might support filmmakers, particularly those with limited budgets or resources when creating their own film. At the same time, Deaffest remains committed to fairness, transparency, and ensuring that opportunities within the festival remain inclusive and balanced for all filmmakers.
We believe it is important for festivals to stay aware of developments in the creative industry so that we can continue supporting our community and avoid unintentionally limiting opportunities for filmmakers who choose to use new technologies responsibly. Deaffest is currently following the ongoing industry conversation around the use of AI in the screen sector.
All cast members participated in the project and provided consent for the use of this likeness. This promo was created by a team of humans, with a little help from emerging creative tools.
Huge thanks to Seb Cunliffe for creating this amazing Deaffest 2026 promo!





